Direct Mail Postcards: Your #1 Tool for Designing and Mailing Stunning Campaigns

Utilizing custom postcards represents a highly cost-effective approach to promoting your products, services, or events.

Direct Mail Postcards

Targeted Audience

We kick off the process by developing a meticulously tailored list of potential customers for your business. We pinpoint families and individuals who demonstrate a strong likelihood of engaging with your offerings. This strategic approach guarantees that your postcards reach individuals genuinely interested in your services, amplifying the impact of your campaign.

Compelling Offer

Creating an enticing offer is essential for grabbing the interest of prospective customers. We collaborate closely with you to craft irresistible promotions that highlight your business’s unique strengths. Whether it’s special discounts, trial offers, or exclusive benefits, our aim is to spark enthusiasm in your target audience, driving them to experience the value your business provides.

Effortless Campaign

We value your time, which is why we take care of all the details in your direct mail postcard campaign, including design, printing, mailing list management, and distribution. While we handle the logistics, you can concentrate on your core expertise: serving your customers. With our help, a successful direct mail postcard campaign has never been more effortless to achieve.

Direct Mail Postcard Pricing

Need a Custom Quote? Call 1-888-525-8847

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Standard Postcard 6"x4.25"
Standard Postcard 6"x4.25"
$0.28$0.24$0.20$0.17$0.11$0.08
Jumbo Postcard 8.5"x5.5"
Jumbo Postcard 8.5"x5.5"
$0.49$0.41$0.35$0.30$0.21$0.15
Panoramic Postcard 11"x6"
Panoramic Postcard 11"x6"
$0.75$0.58$0.48$0.43$0.31$0.24
Standard Postcard 6"x4.25" + Addressed + Mailed
Standard Postcard 6"x4.25" + Addressed + Mailed
$0.79$0.63$0.59$0.56$0.50$0.47
Jumbo Postcard 8.5"x5.5" + Addressed + Mailed
Jumbo Postcard 8.5"x5.5" + Addressed + Mailed
$0.90$0.82$0.76$0.71$0.62$0.56
Panoramic Postcard 11"x6" + Addressed + Mailed
Panoramic Postcard 11"x6" + Addressed + Mailed
$1.16$0.99$0.89$0.84$0.72$0.65

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What Our Clients are Saying

Customer

“I was running out of time to get postcards out on several properties that were either listed or sold. I was ready for a change and reviewed several companies then, a postcard in the mail from this company could not have arrived at a better time. I looked them up. Mary sent me great digital samples in a style that was perfect for me, and away I went. Five mailings out on Day One, with Richard helping me late on Saturday so I could get these off my plate and in line for printing!”​

- Jill H., Realtor®​

5/5
Postcard Customer

“Very friendly, helpful and professional! Mary did an awesome job on my postcards. I had a person call me today who received one and said he is ready to sell! Thanks for the great work and great price! Will have another order in a couple of weeks!”​

- Dennis K., Realtor®​

5/5
Happy Newsletter Customer

“This is my first time using AnyPresentations! On a scale of 1-10 for customer service, I give an 11! I am pretty good figuring programs out, however I did struggle a few times putting my newsletters and postcards together, the online customer support was over the top helpful. They quickly helped me correct the errors I made and they also helped me set up my mailing lists! I am looking forward to seeing the response from this mailer!”​​

- Sheri S., Realtor®​

5/5

Frequently Asked Questions

How can Direct Mail Postcards benefit my business?

Direct Mail Postcards can benefit your business in several ways:

  • Tangible Connection: In a world saturated with digital marketing, Direct Mail Postcards offer a tangible and memorable way to connect with potential customers. Holding a physical postcard can create a sense of authenticity and legitimacy for your business.

  • Visual Appeal: Postcards allow you to convey your message with eye-catching visuals and concise text. Their visual appeal can quickly capture the recipient’s attention and communicate your brand’s identity effectively.

  • Stand Out: In a highly competitive digital landscape, sending a physical postcard can make your business stand out from the competition. It’s a unique approach that can leave a lasting impression on your target audience.

  • Cost-Effective: Direct Mail Postcards are cost-effective compared to many other marketing channels. You can print and mail postcards at a reasonable price, making them an accessible option for businesses of all sizes.

  • Highly Targeted: With advanced data analysis and targeting capabilities, you can ensure that your postcards reach the right audience. This precision targeting increases the likelihood that your message resonates with recipients who are genuinely interested in your products or services.

  • Engagement: Postcards can drive engagement by encouraging recipients to take specific actions, such as visiting your website, making a purchase, or attending an event. A well-crafted postcard can include a clear and compelling call to action (CTA).

  • Conversions: When designed effectively, Direct Mail Postcards have the potential to convert recipients into customers or leads. Their visually appealing nature and focused messaging can persuade recipients to take the desired action.

Tracking the effectiveness of your postcard campaign is essential for gaining insight and optimizing your marketing strategy, especially for local businesses or promotions.

Once your postcards are mailed, we provide regular updates on their delivery status, allowing you to anticipate responses and leads.

To measure the success of your campaign, we work with you to implement trackable channels for interaction. For example, we can tag your QR codes with a Google Analytics campaign, enabling you to monitor online interactions and conversions generated by recipients who scan the QR codes.

Additionally, we recommend using unique direct mail campaign trackable promotion codes, especially for local businesses or promotions, to monitor the direct impact of your postcards on conversions and sales.

Call tracking software can also be used if your postcard includes a phone number, providing valuable data on call volume and effectiveness.

For online engagement, we encourage utilizing web analytics tools to track visitor behavior on your landing page. We also recommend incorporating feedback mechanisms and surveys to gather recipient insights directly related to your postcard campaign.

These tracking methods provide valuable data for evaluating campaign success and making data-driven decisions for future marketing efforts.

Designing an effective postcard involves several key elements to maximize its impact. Here’s a breakdown of the essential components:

  • Clear Messaging: Ensure that your postcard delivers a concise and clear message. Avoid clutter and focus on the core information you want to convey.

  • Eye-Catching Visuals: Use striking visuals that grab the recipient’s attention. High-quality images or graphics can help your postcard stand out.

  • Strong Call to Action (CTA): Include a compelling CTA that tells recipients what you want them to do next. Whether it’s visiting your website, making a purchase, or calling for more information, make it clear and persuasive.

  • Compelling Offer: If applicable, feature a compelling offer or promotion that entices recipients to take action. Highlight the value they’ll receive by responding to your postcard.

  • Prominent Branding: Your brand identity should be prominently displayed on the postcard. This builds trust and ensures recipients recognize your business.

  • Assuring Reviews: If you have positive customer reviews or testimonials, consider featuring them on the postcard. Positive feedback can boost credibility.

  • Local Campaign: When running local campaigns, it’s beneficial to integrate elements that underscore your local presence and community engagement. This can be achieved by including maps or prominent landmarks, establishing a geographical connection with your recipients.

Our design experts are here to assist you throughout this process. We can help you create a compelling postcard that aligns with your specific goals and effectively communicates your message to your target audience.

The turnaround time for a postcard campaign can vary based on factors such as campaign complexity and design. As a general guideline, orders received before 1 PM EST are typically processed and mailed the next business day. However, for more intricate campaigns or specific design requirements, the timeline may vary. Our team is dedicated to working efficiently to ensure your campaign is executed promptly and effectively, meeting your specific needs and goals.

Yes, we offer end-to-end services, from designing your postcards to printing and mailing them. We handle every aspect of your campaign, making it hassle-free for you.

Yes, we offer a range of options for custom postcard sizes to accommodate your specific needs. Our available sizes include postcards ranging from 6×4 inches all the way up to 15×12 inches. These size options provide flexibility to create postcards that align with your design preferences and campaign objectives.

Absolutely! We can work with custom designs created on Etsy, Canva, or any designer. Simply provide us with the design file, and we’ll ensure it’s optimized for printing and mailing in line with your postcard campaign requirements. If your design includes a bleed, please make sure it includes 1/8″ of bleed on each edge. Our goal is to bring your vision to life and help you achieve a successful campaign using your preferred design.

We specialize in assisting businesses like yours in targeting potential customers effectively. Using advanced data analysis and local market research, we can help you identify and create a highly targeted mailing list of individuals and families who are most likely to be interested in your products or services. Our goal is to ensure that your postcards reach the right audience, maximizing the impact of your campaign. We’ll work closely with you to refine your target demographic and develop a mailing list that aligns with your campaign objectives. If you’d like to learn more about our mailing list services, please read Mailing Lists.

Certainly! We can use your existing mailing list for your postcard campaign. In fact, we’ll assist you in optimizing it by running it through the CASS (Coding Accuracy Support System) process and the National Change of Address (NCOA) database. This ensures that your mailing list is up-to-date and accurate, preventing any wasted marketing budget. Our goal is to maximize the effectiveness of your campaign while maintaining the integrity of your mailing list.

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